You know how supermarkets operate, they bundle 2 items together and sell them for slightly less. Which works like a charm, and is a great marketing strategy. Well, a reader just sent us the picture above, in his case it was ‘buy 2 items for slightly more‘. I know the price difference isn’t an issue in this case, but I still find this pretty odd.

The thing is, this isn’t the first time I see something like that, my cousin and I were at Lulu’s a couple of weeks back, and the Rice price was confusing. You’d pay less if you bought two 5kg’s bags than buying a single 10kg’s bag. Am I missing something? wasn’t it always the other way around?

Why bundle two items together if they’re not a better deal? An even better question would be, why the increase in price?

Thanks Ferydon


This entry was posted on Wednesday, April 7th, 2010 at 1:22 am

5 Responses to “Buy 2 for more”

  1. lendmeurear says:

    they’re thinking ppl wouldn’t notice…

  2. That is odd. I’m going to have to agree with lendmeurear in saying that they don’t think that we’d notice. Uncool.

  3. nadia says:

    mn 7afar 7ofratan ya5eeh ilmuslim w83 feeha–>adree shako bs meshtaha agoolaha mn zman o hatha akthar maw’6oo3 ynasb ilm8ola 7ayilayn

  4. nadia says:

    haha wayed spelling mistakes

    ya5eeh= l’a5eeh

  5. justin says:

    لا – لو انتبهتو انه مو نفس الكتابة على البار
    انا من اشتري بشوف الكود بار للمنتج والسعر المعلن على البطاقة مع الكود بار